Your direct path to the customer
Why become a partner? Your advantages at a glance.
Become part of the event and put your company and your experts in the spotlight.
Use this industry conference to sharpen your company's profile and increase your visibility as an innovative thought leader and reliable partner. Start conversations, raise your company's profile, and demonstrate your expertise on topics that matter to your (potential) customers.
Our quality promise
We don't just stream - we have developed new live formats of interaction and information for you and the participants. As a partner, we offer you - also digitally - the opportunity to position your company in a high-quality environment and enter into a targeted dialog with your customers of tomorrow.
Branding - Increase your brand awareness
Benefit from the Handelsblatt cosmos: We offer you unique opportunities, e.g.
- Advertisements in the Handelsblatt or specialist articles in the Handelsblatt Journal alongside renowned guest authors
- Specialist sessions or exchanges on the live stage with leading business leaders
- Image videos in live stream and on-demand
- Logo placement for several months in our Handelsblatt channels (e.g. website, event platform, e-mail campaigns, social media activities)
Know-how transfer - show your expertise
Convince (potential) customers with your expertise: We actively involve you in our conference and enable direct access to the community with an increased digital reach:
- Content keynote in the main program and discussions with leading business leaders
- Expert interview in the live stream and beyond the conference
- Individual breakout sessions during the conference
- Professional positioning with your target group with a one-hour „Digital Session“ even before the conference
- With an article in our Handelsblatt Journal, as an objective platform, you benefit from the reach and circulation strength of the Handelsblatt.
Lead generation - shorten the path to the customer
High-caliber top decision-makers from the industry, gathered in one place: We help you to establish value-adding business relationships and achieve maximum ROI - digitally too!
- With the appointment scheduling function, you can meet suggested matches via 1to1 video chat to exchange ideas
- Use relevant content to generate leads directly on the platform (with opt-in request)
- Use our multi-level content campaigns to market studies, white papers or other specialist content via our channels and generate new leads
We work with you to develop customized packages for the optimal presence of your company according to your ideas and objectives.
Let's get talking!
Target audience:
- Representatives from the military, politics, associations, ministries, universities/think tanks and the diplomatic service
- Leading employees: the defense industry, consultancies, software companies, dual-use start-ups and other military service providers
You have questions about sponsorship and exhibition.
Based on your ideas and goals, we will jointly develop tailor-made packages with you for your company's optimal presence. Let's talk!
A new era: Between aspiration and reality
However large the sums and headlines may be: The realization that capital and military equipment alone cannot create success has equally reached the state, the economy and society. European security will be decided primarily through cooperation, technologies, networks, lines, and, not least, space. In all of this, speed is the new currency – hypergrowth is not out of the question. Do you have ready-to-use approaches, strategic alliances, and comprehensive answers? More than 584,000 Handelsblatt readers would be delighted!
Security and defense on the move
… so fitting, yet also generic, is the title of our current journal issue.
This makes reading the 28 international expert articles from politics, the German Armed Forces, business and, last but not least, society all the more worthwhile, as they explore how this new beginning can actually succeed.
For however large the sums and headlines may currently be, capital and military equipment alone do not guarantee success. European security is decided rather by our cooperation, technologies, networks, lines, and, not least, in space. And in all of this, speed is the new currency – hypergrowth not excluded.
But read for yourself and rest assured: Our 30 outstanding guest authors know what they're writing about.
